Brands/Zespri: Difference between revisions

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The Zespi Green is registered as a trademark in de [https://euipo.europa.eu/eSearch/#details/trademarks/004447124 EU]. The Zespi Green 4030 New Zealand is registered as a trademark in the [https://euipo.europa.eu/eSearch/#details/trademarks/006433684 EU].
The Zespi Green is registered as a trademark in de [https://euipo.europa.eu/eSearch/#details/trademarks/004447124 EU]. The Zespi Green 4030 New Zealand is registered as a trademark in the [https://euipo.europa.eu/eSearch/#details/trademarks/006433684 EU].
Based on this label we can infer that this refers the ingredient [https://world.openfoodfacts.org/ingredient/kiwi Kiwi] and category [https://world.openfoodfacts.org/category/kiwifruits Kiwis]. There should be sub-ingredients and sub-categories for ''Green kiwi''. And these kiwis have their origin in [https://world.openfoodfacts.org/origin/new-zealand New Zealand], where they are likely grown.
Based on this label we can infer that this refers the ingredient [https://world.openfoodfacts.org/ingredient/kiwi Kiwi] and category [https://world.openfoodfacts.org/category/kiwifruits Kiwis]. There should be sub-ingredients and sub-categories for ''Green kiwi''. And these kiwis have their origin in [https://world.openfoodfacts.org/origin/new-zealand New Zealand], where they are likely grown.
=== Bulk packaging ===
[[File:ZespiGreenBulk.png|100 px|thumb|left|Zespi Green bulk packaging]]
The bulk packaging contains more than one kiwi and provides some more information:
* Zespi Kiwifruit - a registered brand in the [https://euipo.europa.eu/eSearch/#details/trademarks/017965444 EU].
* Green - the kiwi variety (not trademarked)
* Kiwi Groen - popular category/ingredient name in local language
* 5 st - amount of kiwis in packaging
* Klasse I - quality indicator (label)
* Sort 115/125 - size range in mm
* LvO: Nieuw Zeeland - origin
* Verpakt: NL KCB 3658 - packager code
* 8 714638 089390 - the barcode
* Anmamow... - the address of the packager


== Sub-brands ==
== Sub-brands ==
A variety of sub-brands can be identified. These might be trademarked.
A variety of sub-brands can be identified. These might be trademarked.
Zespri Green for green kiwis
Zespri Green for green kiwis

Revision as of 06:50, 11 April 2024

Zespri is used in relation to the fruit kiwi. Zespri mixes a brand, a category and an ingredient. It is attempted to disentangle these concepts based on what is found on the packaging.

Packaging

Various forms of packaging can be found with each its own information.

Individual packaging

Kiwi individual packaging

The individual packaging consists of a sticker put on a single kiwi. On the packaging one can find a brand Zespri, a variety Green, the country New Zealand, a code 4030 and a barcode (9418 5454). The Zespi Green is registered as a trademark in de EU. The Zespi Green 4030 New Zealand is registered as a trademark in the EU. Based on this label we can infer that this refers the ingredient Kiwi and category Kiwis. There should be sub-ingredients and sub-categories for Green kiwi. And these kiwis have their origin in New Zealand, where they are likely grown.

Bulk packaging

Zespi Green bulk packaging

The bulk packaging contains more than one kiwi and provides some more information:

  • Zespi Kiwifruit - a registered brand in the EU.
  • Green - the kiwi variety (not trademarked)
  • Kiwi Groen - popular category/ingredient name in local language
  • 5 st - amount of kiwis in packaging
  • Klasse I - quality indicator (label)
  • Sort 115/125 - size range in mm
  • LvO: Nieuw Zeeland - origin
  • Verpakt: NL KCB 3658 - packager code
  • 8 714638 089390 - the barcode
  • Anmamow... - the address of the packager

Sub-brands

A variety of sub-brands can be identified. These might be trademarked. Zespri Green for green kiwis