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Woolworths and Coles are the two largest supermarkets in Australia, having a combined market share of more than 65% of the grocery market<ref>https://www.abc.net.au/news/2024-02-23/a-history-of-the-duopoly-coles-woolworths/103494070</ref>. Aldi (Aldi Süd) is a recent arrival (after coming to Oz in 2001), and has managed to acquire a large market share from the Woolworths/Coles duopoly which prior to Aldi arriving was 80% market share.  
Woolworths and Coles are the two largest supermarkets in Australia, having a combined market share of more than 65% of the grocery market<ref>https://www.abc.net.au/news/2024-02-23/a-history-of-the-duopoly-coles-woolworths/103494070</ref>. Aldi (Aldi Süd) is a recent arrival (after coming to Oz in 2001), and has managed to acquire a large market share from the Woolworths/Coles duopoly which prior to Aldi arriving was 80% market share.  
Costco has a 3.5% market share, despite only having 15 stores in Australia (Woolworths has more than 1,100). It arrived in Melbourne, Australia in 2009<ref>https://eprints.qut.edu.au/50049/</ref>.


Fun fact, Aldi owns Winn-Dixie in the US, [https://www.linkedin.com/pulse/when-does-copy-transcend-flattery-become-something-else-mark-landini who's stores look like a carbon copy of Coles stores]... [https://www.youtube.com/watch?v=tjz14ERDY04 down to having similar "down, down" branding].
Fun fact, Aldi owns Winn-Dixie in the US, [https://www.linkedin.com/pulse/when-does-copy-transcend-flattery-become-something-else-mark-landini who's stores look like a carbon copy of Coles stores]... [https://www.youtube.com/watch?v=tjz14ERDY04 down to having similar "down, down" branding].
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